Description of the Career that I would like to have. Similarities Essay

Description of the Career that I would like to have. Similarities between Safeway Inc. and Exxon Mobil Company - Essay Example Apart from coordinating the sales promotion activities of the organization; the head of marketing department job requires passion and understanding of the organization’s business activities. Even though there are various similarities in the operations of this job, various organizations have differentiated this job description by incorporating some additional responsibilities in this department. The differences in the job description of the organizations may be due to the type of business, the number of employees in the organization, the company’s policies etc. For example, in Safeway Inc, which is a chain of supermarket business; the head of marketing department ensures that the various products of the supermarket are well marketed. This involves incorporation of various marketing strategies that is well suited for this organization such as good publicity. On the other hand, in an organization like Exxon Company; the head of marketing department has a wider responsibility of ensuring good sales for the various products. In Exxon, the staff at the marketing department must be well versed with the type of markets available for its products. Therefore, a career as th e head of the marketing department is not only involving but gives one a challenge to create new ideas that would be beneficial for the organization. ... provides a serene environment for the provision of experience and gaining of expertise in the marketing department. Training and promotion opportunities Safeway Inc. carries out various training programs to keep its employees well versed in its retail business. The training is usually done through seminars, workshops field trips etc. In addition, the company fosters team building by organizing joint activities that bring together workers from different departments. In terms of promotions, Safeway Inc. has a professional code that governs the job promotions of different employees. These promotions are done considering various factors such as the level of education, work experience, the performance of the employees etc. Compensation Compensation acts as a motivating factor for employees at Safeway Inc. because it promotes loyalty and improves their dedication to work. Work compensation are in the form of payment of overtime and giving allowances to employees such as house allowance, tr avelling allowance and medical insurance. Statement of corporate social responsibility â€Å"At Safeway Inc. corporate social responsibility is the core of what we do; we are committed to improving lives and communities† (Safeway Inc website) Job location The job in Safeway Inc can either be located in one of the supermarket chains or in its headquarters in California. However, employees are subject to job transfers as per the company rules and regulations. Company 2 – Exxon Mobil Company Brand of the organization Exxon Mobil Company is a multinational US based company that deals with oil and gas products. It also deals with lubricants, petrochemicals and owns various oil refineries in the world (Exxon Mobil website). Employment benefits A job at Exxon Mobil is an

Written Business Communication (Original Posting #2) Assignment

Written Business Communication (Original Posting #2) - Assignment Example ve and decode a written work and writer’s ability to address the needs and offer solutions or hope and strategies for obtaining solutions facilitate this motivator role. It is also important to visualize the audience because this helps to identify characteristics of the audience that can facilitate or hinder communication. A writer can then major on identified strengths and manage weaknesses for effective communication. Understanding individual aspects such as physiological, psychological, and cognitive factors is an example of visualization and help in planning approach to writing. The audience’s external environment such as effects of culture is another factor whose understanding empowers a writer’s communication potentials (Youssef, 2005). Applying an open approach to communication can facilitate visualization if a writer does not know the audience. Targeting a larger audience base in terms of age, gender, educational background, and work orientation is an example because it assumes a wider general knowledge of the audience and increases possibility of identifying with people’s needs or interests (Ghosh, 2012). Being sensitive is another way through which a writer can achieve audience visualization, without knowing the audience, because it only needs identification of the targeted population segment and the different traits towards effective communication can be

Analyze the role of a manager within the functional areas of business Essay

Analyze the role of a manager within the functional areas of business - Essay Example The essay critically analyzes the role of a manager within the functional area of business with regards to the University of Phoenix MBA Overview Module. Managers use the marketing role to identify the type of products and services they can offer their clients. The marketing role also allows managers to advertise their supplies to customers and ensure they meet the needs of their customers(Phoenix, n.d). Through marketing, managers learn how to create a good image for their business. Businesses that have consensus right from upper management to the other managerial positions have high chances of benefiting from the marketing role of a manager. But, managers should also have adequate knowledge about the various tools to use to get an edge over their competitors. Use of the best marketing tools such as SWOT analysis and marketing mix enables the manager convince the customers to purchase the products offered. Managers can use the SWOT analysis to identify the strengths, weaknesses, external opportunities and threats likely to affect the business(Phoenix, n.d). Also, successful managers take advantage of existing market inefficiencies to develop a unique selling point. For managers to be successful in their marketing role, they have to understand the different factors that can affect the success of their marketing campaign. The management role of managers involves coordinating and overseeing the work done by employees. Managers regularly check on the activities done in different departments to ensure they are in line with the goals of the organization. Managers must also have the unique capabilities to use employees effectively in order to achieve business success. They need to take time to interpret basic organizational values to the employees and create an effective work environment(Phoenix, n.d). Also, they must provide the necessary resources and

Labor laws Essay Example | Topics and Well Written Essays - 1000 words

Labor laws - Essay Example The best means of establishing a regulatory system that could protect employees against exploitation was through via the legal system that has already been established and holds valid authority on such matters. The legal system established a set of labor laws that were meant for this purpose and designed to fight for the â€Å"Average Joe† so to speak. Labor laws can be described as a set of rules that govern the relationship between an employee and their employer and have been designed to act as a baseline of what is expected from both parties (Ewing, McColgan & Collins, 2005). It can be said that these laws exist because frictionless economic efficiency can often operate to the disadvantage of the employed, even to the point of the violation of the basic civil rights of the employed. However, the role and structure of labor laws will have to be examined to determine whether the above statement contains any truth. By taking an in-depth look at the labor laws and role they pla y for both parties (that is, the employer and the employed) one is able to establish the essentiality of the existence of labor laws. Why Labor Laws Exist In order to properly understand the topic of discussion it is important for one to understand why labor laws were introduced into the legal system and the reason for their creation (Selwyn, 2008). There are a number of reasons that one can find for the existence of labor laws and by observing the main ones, one is able to visualize the need for these kind of regulation to be set in place. There can be said to be three main reasons why labor laws exist, these three reasons cover all the parties involved and the main angles that the subject can studied from. They include: 1. Employee Protection Labor laws exist to ensure that individuals working for organizations are not exploited as a result of their inability to stand up for themselves due to the size of the opposition. Labor laws are put in place to ensure that every employee is able to enjoy their basic needs and rights despite their various positions and circumstances and provides a tool that can be wielded against companies that may attempt to mistreat their employees. This can in fact be said to be the main reason behind the emergence of labor laws (Befort & Budd, 2009). The existence of these laws ensures that employees are treated fairly in their place of work and are not bullied by the large organizations in any context or form. The resources and clout that some large organizations hold in the society and business world would have meant that few individuals would have been successful fighting for their rights unless they had an equally influential backing supporting their cause. This backing has been offered by the labor laws that exist in the country (Ewing, McColgan & Collins, 2005). A good example of such protection is seen in excerpts of the existing labor laws such as the issue of Minimum Wage which entails the least amount of money that an indi vidual can be paid for their work (Keshawn & Arn, 2005). This ensures that a company does not exploit individuals in financial trouble by offering them unfair remuneration for the work that they have put in knowing that in some situations some may not have a

Urban Issues in Canadian Cities Essay Example | Topics and Well Written Essays - 1000 words

Urban Issues in Canadian Cities - Essay Example Canada is a highly urbanized country, with the majority of its population being city centered in the world. The issues that Canadian cities face on an urban level are divided into three main categories social, economic and ecological. All these play a major role in the overall urban growth of the area. A good interlinked transport system is one of the most basic requirements of a good urban space. Since interaction is one of the most important factors to let the urban environment flourish, a nicely designed transportation system is the backbone of an urban environment. (Le Gates, 2009) There has been a greater increase in population in Canada after the year 1996. More people have started to move into the cities and hence the economic and social factors are changing too, there has been an increased demand. There are basic elements that define a good urban space, legibility, permeability, variety, robustness, richness and visual appropriation. Any urban space can be analyzed with respect to these elements. Keeping the Canadian Cities in the view, one can look into the urban space that is offered by these cities. First of all, let’s look into what these elements mean. Legibility is basically defined as the ease with which one can understand the layout of the space; this includes both the physical form and activity patterns. Permeability both visual and physical describes the level of penetration that an urban space offers. A good urban space usually has the higher level of legibility and permeability. Variety includes both the visual elements and the mixed land use that break the monotony of an urban space. Robustness is basically the quality of urban space that allows multiple uses of the same space, more or less appropriateness. Richness is the quality of build environment in the urban space, whereas the visual appropriateness means how the visual elements can add up to the other elements  of urban design. (Alto, 1993)

The study of Market Entry Strategies of SGP to expand into China Literature review

The study of Market Entry Strategies of SGP to expand into China - Literature review Example During its expansion programs SGP already had bought a stake in China’s Liquid Petroleum Gas market and is looking forward to become the market leader for the product. (Forbes.com, 2010). Literature Review One of the largest Liquid Petroleum Gas distributors, SGP based in Thailand as studied focuses on its strategic move on gaining entry into the Chinese soil. To this end, Levi (2006) states that the strategy devised by a company to make its entrance into a totally new or sub-divided market is better known as the ‘market entry strategy’ for the company. These firms further adopt another strategy to support its expansion to newer markets. This strategy helps the firm to make reasonable allocation of its resources to gain the potential of effectively operating in the newer markets. Levi (2006) further states that through the employment of the ‘market entry strategy’ the firm successfully draws out a plan to tap the newer markets. The plan incorporates a n outlook through which the newer market is properly segmented and effective plan of actions are chosen to meet the demands of the target group through acquisition and expansion operations. The central component of the strategy taken by the company to enter into newer markets is constituted by ascertaining the ‘mode of entry’ by the company into the foreign market. Research made along several firms on a global scale confirms that there are mainly five modes through which a firm plans to make a foray into foreign markets. (Levi, 2006, p.34). Levi (2006) states in this regard that entry models like ‘exporting’, ‘licensing’, ‘financing’, ‘building up a joint venture with the foreign firms and establishment of subsidiaries in the foreign land are considered feasible by a firm willing to enter into foreign markets. Each of the several modes of entry has significant advantages and disadvantages which can be underlined as follows. T he company through the export mode targets to push the products produced in its own country to the foreign market. Thus the company is not required to set up a new factory in the foreign market. The company through the export mode endeavours to build huge amount of revenues by exporting a large number of products to the foreign nations. Export strategy used by the firm to enter into foreign markets however faces some distinct disadvantages. The company using such strategy may have to face the stringent regulations and market policies of the foreign market which can prove detrimental to its expansion. The cost of transferring products along the borders also tends to impose huge costs to the production firm. Again the foreign market may happen to be non-demanding to the products produced by the exporting firm. The level of obstruction can also result out from the barriers relating to difference of culture between the exporting and the receiving nation. Thus the above reasons may happe n to make the export mode unsuccessful for the exporting firm. Levi (2006) further observes that the company can also take help of transferring the license to produce a stated amount of the products and thereby to market the same in the foreign market. In that the company renders a sum to the firm in the foreign nation taking such task. The company operating through the licensing mode gains the advantage of cost for not

Psychology Assignment Example | Topics and Well Written Essays - 250 words

Psychology - Assignment Example For her, it was Mr. Cotton who raped her and she believed that with all of her conviction. Our schema is such that once we think something, that memory has a tendency to remain unchanged. Jennifer made her choice, and in the subsequent trial, was so sure Mr. Cotton was the rapist that she exhibited physiological symptoms that further accentuated her belief that he was the one. I believe that Mr. Cotton was wrongly accused as well because his face was one from which Jennifer got to choose. As our schema influences what we look for in any given situation, Mr. Cotton just having a mug shot for her to look at must mean he was a criminal and therefore the one who attacked her. This only furthered her belief that he was the right choice. I think this story shows that no matter how hard we try to get it right, our brain may have different ideas. We have a preconceived idea of how things should work and how things interact with each other in our world, and once we make a decision, we tend to believe in it, no matter who tries to change our mind. Unfortunately for Mr. Cotton, the jury having been told that Jennifer had positively identified him as her attacker was a further nail in his coffin. They believed that she hadn’t made any mistakes, and so their memory when they got back to the jury room was that he must be the one, he was identified as such.